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Greater Tulsa Reporter


Jenks Shop Supports ‘Lokal’ Artists

By SPENCER COX
Contributing Writer

ENCOURAGING CREATIVITY: Amy Goodrich, owner of Lokal and Main, located in downtown Jenks, displays one of her store’s top-selling items: Red Dirt Salsa, home made by her son-in-law. Behind Goodrich is a mural by a local artist, which well illustrates the focus of Goodrich’s shop: local artists.


SPENCER COX for Jenks District Gazette


Whether cheering on one of Oklahoma’s sports teams, supporting its rich native American history or championing Oklahoma’s many positive attributes, one thing is clear, Oklahomans love their state.

In order to showcase that Okie pride, in August 2016, Amy Goodrich opened a local-artist-focused shop in downtown Jenks, called Lokal and Main, located at 217 E. Main St.

The store carries products mostly crafted in the Sooner State with a few exceptions, says Goodrich. Although the exceptions are manufactured outside of the state, they remain made in the U.S. Goodrich’s most sought-after product is the homemade Red Dirt Salsa that is prepared by her son-in-law.

Goodrich formerly owned a butterfly-themed gift shop in the tourist town of Pacific Grove, California, the monarch butterfly’s winter migratory destination.

Almost three years ago, Goodrich’s eight-year-old grandson was diagnosed with stage four Burkitt lymphoma, considered to be the most aggressive form of cancer found in children. After learning of their grandson’s diagnosis, Goodrich and her husband moved to Jenks to be closer to him.

After her grandson had fully recovered from the illness, she opened up Lokal and Main with the goal of providing a location to allow local artists to showcase and sell their wares.

To complete the local feel, one wall of the shop features a mural of Oklahoma that was painted by the art director at Goodrich’s grandchildren’s school.

Goodrich’s choice to open her shop in Jenks as opposed to Tulsa was due to the city’s “small-town feel and atmosphere,” she says.

One difference that she has noticed from her California city is the lack of a tourist market. Most of her customers reside in Tulsa, Jenks, Bixby and Glenpool. However, she has noticed that during the school year, many area students purchase host gifts from her store when they are studying abroad so that those in other countries can gain a sense of what Oklahoma pride looks like.

Currently, Goodrich’s 26-year-old daughter largely helps with store operations; she is a student at the University of Oklahoma.

Goodrich hopes to continue to grow the Jenks location and expand by bringing in more vendors and local artists from around Green Country.

Updated 01-29-2018

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