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Greater Tulsa Reporter


BMX Hires Marketing Officer



USA BMX, the largest sanctioning body of BMX racing in the world, named Rob Gardenhire as its new chief marketing officer. As a Tulsan and the first employee of USA BMX based in Tulsa, site of the new $16 million USA BMX headquarters, Gardenhire comes to USA BMX after 10 years with the Tulsa Drillers and the Tulsa Roughnecks. In this role, among other things, Gardenhire will focus on strategic sponsorship planning for both the new Tulsa venue and USA BMX sanctioned events, marketing of the USA BMX Foundation and growing memberships.

“We couldn’t be more excited to have Rob join our team,” said USA BMX CEO Bernard Anderson. “With our new Tulsa facility in the planning stages in the Greenwood District, having a person with Tulsa ties to serve as our local ambassador was a priority and important element in making the new facility the best it can be.”

Gardenhire has spent his life in sports, both personally and professionally, having played football in high school and at the collegiate level before later becoming a high school coach and athletic director in Texas. After earning his MBA, Gardenhire ran an independent baseball team in the Continental Baseball League that opened the door for his return to Tulsa with the Drillers in 2008.

Gardenhire and his wife, Carrie, enjoy raising their two girls, Emma (13) and Ainsley (11), in Tulsa. The family stays busy attending the girls’ sporting events, golfing, and spending their weekends boating and fishing on nearby Lake Skiatook.

Updated 02-20-2018

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